02 September 2006
Can somebody explain to me the mysterious popularity of Magner's Irish Cider? Let me explain. Cider is made from apples. Apples come from apple trees. But in Ireland trees of any description, let alone apple trees, are about as common as snakes.

What, exactly, are they making this cider from?

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  1. It wouldn’t matter if it was produced in China and shipped through Ireland. Tell people that something comes from Ireland nowadays, and they seem to think that buying it they’ll become Bono or James Joyce.

    Look at the number of people from Wolverhampton or Guildford with celtic tattoos. People love to think they’re connected with it all.

    Posted by Tim Almond on 06 September 2006 at 03:24am